People entering the world of online business are so preoccupied with the services and products they promote online that they completely forget the importance of selecting the perfect domain name for their sites. This name gives your services and products a distinct place in the online world and allows internet users to locate you with ease. So, choosing an apt name, considering the products and service you offer, should be your top priority to get any kind of online success.
In fact, several newbies in the online business are unaware of the importance of domain names in the success of online business. They randomly select names which contribute very little to the business. Here are some tips to help you in selecting domain names befitting your trade:
Unforgettable and short names: A great advertisement tool
A short name is always easy to remember and useful for word of mouth advertisement. This is the most effective advertising tool that you can have. People connect to short words and as a result to your business. Next, they naturally advertise your business among friends and family. Apart from this the choice of a domain name spells professionalism.
Important for online businesses: A way to connect with the masses
The name chosen should define the product and services you endorse. This will indicate to the internet surfers as well as the search engines what your business is promoting. Of course, names such as Ebay, Yahoo, Google, and Amazon among various others have no relevant link to their businesses. They are colossal influential branded names by companies who have a strong financial back-up and spend huge sums of money in the venture of branding names for their business. Our small ventures may not be in the same league to begin with at least. So our name should ideally connect with our business.
Opt for accepted domain names
With the use of most commonly accepted domain name extensions such as .com you can create ripples in the online business. The internet users are adapted to its usage and you can use this to your advantage. Nowadays, several domain name extensions such as .net, biz, and .org are also being used. But the kind of success .com registers is phenomenal. People type dotcom mechanically even if there is a different extension. So, using a popular extension will definitely work in your favor in the online business.
Use keywords for SEO rankings
Keywords have a very crucial and a significant role in online business success. Enmeshing two keywords in a domain name or for that matter even one relevant keyword in the name will swing things your way. With this your website attains a place in search engine optimization ranking, helping you to acquire superior results. With more number of people reaching your site your business gets more visibility. And your chances of becoming an online success increase.
Since domain names play a crucial role in the success of online business, they should be well thought over. After all it marks your first step in the thrilling as well as rewarding field of online business.
Providing services such as domain name registration can be extremely profitable. Becoming a domain name registrar is a great solution for webmasters registering many domains and a great money making opportunity for anyone on the web.
How domain name reselling works
There are many domain name registrars that offer reseller programs to an individual or business who wish to sign up for this. If accepted, they can register domains at a lower price through their parent registrar and can resell them to the customers. Normally, the initial registrar will still take care of the services like registration and customer support.
The domain name reseller basically just drums up more business for the registrar. Even though the buyer pays the reseller and may even access the domain name control panel at the reseller’s site, the domain name is actually registered with the domain name reseller’s parent registrar.
Diving down prices
Domain name resellers are able to provide prices for the domains and pass along the savings to the customers. Domain name resellers have become very successful by offering cheap prices and the competition among the resellers has driven the prices to a point which is much lower and the prices are still dropping.
Domain name reseller
Many people often think of becoming a domain name reseller and it is a very simple procedure to become one. The term reseller refers to a firm or individual who purchases goods and services with an intention of reselling them to make profit. Domain name resellers are individuals or companies who act as agents for ICANN accredited registrars. They either sell to make profit or for commission. Domain name resellers are the companies and individuals engaged in selling their own domain names. The working of a domain name reseller should not be mixed with that of a speculator in any way as the working is entirely different. Reselling domain names is a low cost method to make an entrance in the domain name market and to be a domain name reseller it is compulsory to have an ICANN certification. Once a company is an accredited provider, domain name resellers have access to lower cost registrations.
Significance of domain name reselling
Domain name reselling provides an additional service to attract and keep the clients as well other sources of recurring revenue. Various domain name registration services either offer domain name reselling services or bundle it with more services to keep the customers happy.
Features of domain name reselling programs
When you are a domain name reseller, the clients usually register domain names using the service accessed through the domain name reseller account. Almost all domain name reselling companies offer a reseller API (Application Programming interface), which enables a domain name reseller to use all the features of the domain name reselling program.
There are quite a few things that must be looked into carefully, before getting into the business of domain name reselling or to get the services of a domain name reseller or registrar. One must always make sure that the domain name reseller is accredited before employing his services.